
Home Service Companies That Track Profit Instead of Leads Get 38% More From Their Ad Spend, Study Finds
Home service companies may have a bigger advertising measurement problem than an advertising budget problem.
Posted on Written by Bill Hartzer

Home service companies may have a bigger advertising measurement problem than an advertising budget problem.
Posted on Written by Bill Hartzer

Executive Presence released The Executive LinkedIn Report: 2026 this morning, and the number the Denver firm put at the top of its press release is a 14 percent year-over-year jump in reach. The average executive post pulled 5,083 impressions in the first quarter of 2026, up from 4,473 in the same quarter of 2025. Same effort, more eyeballs.
Posted on Written by Bill Hartzer


For years, dental practices have focused heavily on one question: How high does the practice rank in Google? That question is still important. But it is no longer the only question that matters. … [Continue reading]
Posted on Written by Bill Hartzer


Link Freedom Group is making one of the biggest bets on the future of the internet that the domain name industry has seen in years. … [Continue reading]
Posted on Written by Bill Hartzer
Public Interest Registry has revealed the 35 finalists for the 2026 .ORG Impact Awards, and the list offers a striking look at the organizations and young leaders working on some of the world's most persistent problems. … [Continue reading]
Posted on Written by Bill Hartzer
AI software development is moving quickly from an interesting experiment into a serious alternative to traditional application development. Now, a new platform backed by a publicly traded domain and technology company is taking aim at one of the … [Continue reading]
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